Bernie Ecclestone: F1 is better off serving rich over-70s than youth

The Guardian

They havent got enough money to put in bloody banks Compares struggling teams to ladies with credit cards

Formula One would rather cater for rich over-70s than chase a younger generation that cannot afford luxury watches and is more interested in social media, according to Bernie Ecclestone.

In a wide-ranging interview with Campaign Asia-Pacific magazine, the 84-year-old said teenagers were uninterested in the sort of high-end global sponsors his series was promoting.

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